Brain Breach

I love good blogs, and important indicator for me is blog’s insight. Good information is important, but good insight is the ability to communicate the information in a different and compelling way. Insight is the one or two sentences you read the whole book for. One blog that has good insight is YoungEntrepreneur .

This blog reminds me of my previous post, “hire slow, fire fast”. Finding good blogs is similar to finding good employees in that you can find good blogs by reading good blogs, and you always have to fire, or remove the lowest 10%. I guess the parallels stop there.

YoungEntrepreneur is worth the reading just for their Modeling Masters section alone. In this section you get small nuggets of entrepreneurial gold from the masters of business. From Warren Buffet, “The business schools reward difficult complex behavior more than simple behavior, but simple behavior is more effective.” From John H. Johnson “Dream small dreams. If you make them too big, you get overwhelmed and you don’t do anything.”. Tasty, I know! Read the Modeling Masters section alone and see if you aren’t locked on the screen screen for 30 minutes.

I happen to be a young entrepreneur, and they really pegged me good as their target audience. In my opinion, this is a much more useful site, in my current stage, than many other highly touted ramblings.

Thanks for the blog YongEntrepreunuers, and keep the insight coming. Oh, and thanks for not posting about iPhones.

One of the first lessons Lawson Barttell, my mentor taught me was to “hire slow, and fire fast”. What does it mean? Take time on the hiring process and make sure you have the right person. Then secondly fire employees quickly if they give you good reason. The ability to fire folks quickly is a good one to have. It’s one way to save a company from corporate cancer; a non-motivated workforce.

I see two main benefits to hiring slow and firing fast. First, your team quality increases. If you continually shave off your bottom 10%, while hiring the best candidates, your team will really shine. Some of my best employees have come from word of mouth. I wouldn’t be able to say that if below average employees were sending their friends my way. They would be on the same level because folks usually have friends that are similar to themselves.

Secondly, everyone knows you expect excellence, and won’t settle for half-hearted attempts. Fire that deserving employee, and just watch the passions in the workplace grow. Down the road it will lead a higher retention rate.

While this is counter-intuitive and seemingly unproductive in some circles, I try desperately to live it. There are even personal benefits to living this selfless mantra. Think of it this way: how does one climb the social latter? By making others feel special, wanted, liked, important. Now I consider that a lucky side-effect, and not the reason to consider others better.

This mind-frame is difficult, and something I must practice whenever I remember. I find it especially difficult with people that are pompous. Imagine looking at the person checking your food out at the store: he/she probably doesn’t have a great education; I am better paid; I am dressed better and maybe better spoken, yet, they are better than me!

Sure they are better than me. How do I get in this mind-set without just lying to myself? Those are all outward appearances, and I really have no idea what they are capable of. John H. Johnson started with nothing, as did many other business greats. I consider the person in question either better than me at what they are currently doing, and therefore fulling their duty, or, consider them an dormant seedpod, who will hopefully find their inspiration and direction and become great.

Now look how I can treat this person. With the same respect I would give an admired or wealthy personality.

I want to build a team of greats, so I will treat them as such.

ps. Sorry to all the great people I have fired. You will be great for someone else ;)

The fun part about business is the raw challenge of having to face SO many important decisions. It’s not that these are simply a sea of inch-deep and mile-wide decisions, but truly miles deep and wide. It’s like drilling for oil. Look at the decisions you have to make today: you can create a new product, you can re brand your old one, you can expand or change your target audience, you can hire at a low or high wage, you can school or buy books, you can buy books from well established authors or fringe insightful ones, you can get take funding from the big guy, go find a few small guys, or bring your product to market and self fund. I faced all those this month! There is seemingly no clear path. Ambiguity!

To illustrate, consider Microsoft and the Zune. You have to ask yourself, with the billions they spend in R&D, don’t you think some important decision makers in the Microsoft team thought “hmmm, we could make mp3 players much better”, even before the iPod? I am sure of it. However, they didn’t release their mp3 until 5 years AFTER the iPod.

The sea of ambiguity takes style, and intuition to navigate. Microsoft lives in the same world that Mac does, and with way more capital, but the didn’t display the clarity of mind. Maybe all their market research is hurting them! Steve Job’s isn’t big on market research for a reason. I don’t think he is any type of strategic genius, just a great sense of what he wants.

Interestingly, Warren Buffet dealt with ambiguity by lessening it. When living in New York he told reporters he had 100 ideas a day come across his desk, when he only wanted a good one every year. That’s why he moved back to his home town of Omaha. Not a bad system.

Look at so many large companies today that started of with such clarity. Some still have it, others don’t. Ford was maligned for doubling employer wages and cutting hours. That move shortly double Ford’s income. Though, they don’t seem to display that same clarity now don’t you think?

The Success Commandment prevails: Thrive in Ambiguity. Enjoy the sea of decisions miles deep and wide, and know what you want out of it. The folks that can’t will never be seen as powerful leaders.