Core Competence

Updated Friday, January 01, 2010

I was reading an article by Geoffrey Moore about core and context competencies. It’s a great perspective to consider, in fact Peter Drucker expressed the same idea much earlier. The idea is simple. That part of your company which is unique in the market, the value you are adding to the world, is your core competency. The other parts are context, though they might be mission critical, they don’t define you. Accounting, IT, lunches, etc. Outsource them. This is a neat primer on the subject, in addition to my graphic below.

About the author. I'm Adam Temple. After a degree in religion I ended up in the business world and just love it. Sermonspice.com was my first big splash as it's now a multi-million dollar company (which I love saying!). Bixly.com is the next notable effort. Expert programming seriously low prices. It came about as a last ditch effort to avoid working security detail. Bixly reminds me of adolescence: thriving with health and potential, but still learning.